Service

Frontend revamps and performance engineering

A slow, dated interface costs you signups before anyone reaches your pricing page. I rebuild SaaS frontends on Next.js and TypeScript — faster, modern, accessible — and do it incrementally so your product keeps shipping while the rebuild happens underneath it.

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faster page load on the Creatiz.ai revamp: 40%faster page load on the Creatiz.ai revamp
production frontends delivered: 20+production frontends delivered
feature freezes required during migration: 0feature freezes required during migration

Where teams get stuck

Your product looks older than it is

The functionality is competitive and the interface is not. Buyers judge credibility in seconds, and a dated UI reads as an abandoned product.

It is slow and you know it

Multi-second loads, layout that jumps as it renders, sluggish interaction. Every one of those measurably reduces conversion and retention.

A rewrite feels too risky

Freezing the roadmap for a three-month rewrite is how products lose momentum. Incremental migration — route by route — avoids that entirely.

What you get

Migration to Next.js and TypeScript, done incrementally with no feature freeze
Measured Core Web Vitals improvements — LCP, CLS, and INP, before and after
A consistent component system built on Tailwind and shadcn/ui
Genuinely responsive layouts, verified on real devices
Accessibility fixes: keyboard navigation, contrast, screen reader semantics
Bundle analysis with code splitting and lazy loading where it matters
Image and font optimisation, usually the single largest speed win available

How it works

01
Audit and baseline
I measure current performance and identify what is actually costing you load time. You get the numbers before anything changes, so improvement is provable.
02
Design system foundation
Typography, colour, spacing, and core components defined once — so the rebuild is consistent rather than page-by-page guesswork.
03
Route-by-route migration
Highest-traffic pages first. Each ships independently, so value lands continuously and risk stays contained.
04
Measure again
Same benchmarks, after. Improvement is reported as numbers, not adjectives.

Frequently asked questions

Do we have to stop shipping features during the rebuild?

No. I migrate route by route, so the old and new frontends run side by side and your team keeps shipping. Full freezes are almost never necessary.

How much faster will it actually be?

It depends on the starting point, but the common wins — image optimisation, code splitting, font loading, and removing render-blocking work — routinely cut load time by 30-50%. The Creatiz.ai revamp came in around 40%.

Can you work with our existing designs?

Yes. If you have Figma files or a design system, I build to them precisely. If you do not, I will design as I go and keep it consistent.

What if our backend is not being changed?

That is the common case. The frontend rebuild talks to your existing APIs — no backend changes required unless you want them.

Is your interface costing you signups?

Send me your product URL. I will run a performance audit and tell you what is slowing it down — no charge for the first look.

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